Design solution for Konica Minolta
Assignment: development of two different labels for screening machines for animals. The two labels are different from quality and price. The Mid-Range shows the ‘M’ and in the background the ‘S’ of Regius is placed for the type connection. The Vet-model is a high-range model. The ‘V’ is surrounded with icon animals to show that the apparatus is suitable for screening all different animals. read more
Results
The round logo with walking animals is developed for KonicaMinolta to upgrade a roentgen machine and give new interest to customers like veterinarians. The roentgen apparatus is used in vetenary practises to see the illnesses of animals which are living in housing and farming areas. The logo is blue metallic to emphasize the quality of the machine. It is used in combination with the Konica Minolta logo on the machine, although the attention is more clear for the type machine, as many other apparatus have the same look but different usability. Using transparancy adhesives and special foil print the quality level is emphasized. close

